AGS base data

They've done the math. We've done the research

When we had to decide what data set to offer as standard with our products we had many choices. We chose Applied Geographic Solutions because their data was, and continues to be, the most realistic we could find. Some data providers had estimates that we felt were inflated in key areas of the country, while the AGS data is consistent throughout. The AGS methodology just makes more sense when using the data to support multi-million dollar site selection decisions.

The more realistic numbers available with the AGS data will let you be confident in your analysis of a trade area.

AGS delivers an extensive range of the highest quality demographic data products and lifestyle segmentation system, Mosaic™. All databases are derived from superior source data and the most sophisticated, refined, and proven methodologies. Plus, unlike other providers' databases, which are frequently available only at county or zip code levels, the majority of AGS data is available down to block group levels.

Those of you who want an in-depth explanation of the methodology used by AGS can download the 2009 AGS Methodology Guide.

Current Year Estimates and 5-year Projections

The estimates and projections database includes a wide range of core demographic variables for the current year and for both 5- year projections, covering five broad topic areas: population, households, income, labor force, and dwellings. With a foundation of the Experian household-level databases and over fifteen years of experience in demographic forecasting, AGS offers the highest quality demographic estimates in the marketplace today.

Please visit the AGS Web site for more information about this data.